In 2025, Instagram Reels can be up to 3 minutes long, but not all users have access immediately, and some may still be limited to 90 seconds depending on rollout status.
As of January 2025, Instagram Reels can be up to 3 minutes (180 seconds) long, a significant increase from the previous 90-second limit. This extension allows creators more flexibility for storytelling, tutorials, and in-depth content .
